Finally ISH

After several years of waiting, it is finally time to meet up at ISH in Frankfurt. We at Smedbo are very pleased to be able to exhibit at the world's largest sanitary trade fair and to personally welcome you again as a customer, interested party or friend.

We welcome you all to our stand in Hall 3.0, Alley D, Stand 60A

Here is a small taste of what you will be presented to in our stand. A stand where we, for the first time at ISH, co-exhibit with our close and long-standing cooperation partner Laguna.


One company – two brands

We are pleased that we can not only present our quality brand Smedbo at our stand this year, but also our brand Beslagsboden Bad, BB Bath for short.

Smedbo is our exclusive brand with a very wide range of bathroom accessories designed by our in-house product designers in elegant Scandinavian design. The items are in high-quality materials such as solid brass and high end stainless steel.

With BB Bath we are offering a range of bathroom accessories with a trendy design, developed for easy self-adhesive mounting.

DOT towel ring


DOT is our new wall mounted series in Smedbo. This is the first self-adhesive series in our assortment, and we are very happy to present this perfect blend of eye-catching elegant design and the simplicity of self-adhesive mounting.

Why we choose the name DOT is obvious the second you lay eyes on this series. The perfectly designed round backplate on, for example the toilet paper holder and the towel ring, combined with the design of the hooks reveal the origin of a simple yet fascinating design, a dot.

DOT will be launched to the Smedbo range this autumn, but you can experience the premiere at ISH. Stop by our booth on Tuesday or Wednesday to meet the product designer behind DOT.

Outline mirror FB444 with matt black arm standing in bathroom


As the market leader in the field of cosmetic mirrors, we naturally also exhibit our wide range in Frankfurt. From the small LED pocket mirror to high-quality LED wall and standing mirrors with intelligent technology and exclusive design, we present our complete competence. Don’t miss our new mirror FB/FK444 with dimmable LED and a new solution for free standing.

Always stay DRY

Let yourself be won over by the comfort of a preheated towel with our items from the DRY range. Different shapes and designs, as well as colours/surfaces leave nothing to be desired. The latest addition is the beautiful circular FK718, which becomes an interesting design object in the bathroom.

Design, colours surfaces

At our stand we will of course guide you through the various designs, colours and finishes of our wall-mounted series. Meet the stylistic round HOME, the angular HOUSE, AIR with its floating expression, ICE Softcube with elegantly rounded corners, the confident POOL and the classic VILLA.


Welcome BB BATH

For the first time as ISH, we present BB Bath.

Enjoy a trendy, varied and high-quality assortment. The range offers hooks, bathroom accessories in slim designs and a range of shower baskets in different models. Everything self-adhesive!

With the self-adhesive products, you can equip your bathroom with bathroom accessories without drilling. It’s quick, easy and looks good.

You are also invited to take a look at our brand new self-adhesive bathroom series that will be launched this coming autumn. If you visit our stand on Tuesday or Wednesday, you can have a chat with the product designer who developed this series.

Mulen dag vid strand, himmel, hav och äng

Our journey to sustainability

This year we are also presenting our ongoing sustainability journey. Product design, production, transportation, waste reduction, packaging, durability etc. are all issues we focus on during this exciting journey that we are on.

Welcome to Smedbo at ISH

  • Finally ISH

    After several years of waiting, it is finally time to meet up at ISH in Frankfurt. We at Smedbo are very pleased to be able to exhibit at the world's largest sanitary trade fair and to personally welcome you again as a customer, interested party or friend.
  • Ympyrä on sulkeutunut

    Olemme lanseeranneet uuden tuotteen pyyhekuivaimien kategoriaan. Uusi kuivain FK718, on pyyhekuivain joka on enemmän kuin sen perinteinen käyttötarkoitus. Pyyhekuivaimen ei tarvitse edustaa perinteistä ulkomuotoa ollakseen pyyhekuivain.
  • LIVING – Smedbo® elegantti tarvikesarja, jossa keskitytään turvallisuuteen ja joustavuuteen

    Meillä Euroopassa on nopeasti kasvava yli 60-vuotiaiden ikäryhmä. Kyseessä on hyvin aktiivinen ja hyväkuntoinen ryhmä jotka ovat kiinnostuneita kodin sisustamisesta tyylikkäillä, laadukkailla ja mukavilla tuotteilla. Kehittäessämme uutta LIVING konseptia, on alusta asti tarkoituksenamme ollut tarjota useita kylpyhuoneen tukiratkaisuja vastataksemme tähän kysyntään.
  • Pidä kiinni tai sekoita HOUSE-mattavalkoiseen

    HOUSE-sarja on yksi kaikkien aikojen suosituimmista ja menestyneimmistä sarjoistamme, ja se on koristanut kylpyhuoneita kaikkialla maailmassa. Vuonna 2018 HOUSE lanseerattiin mattamustana, ja sen jälkeen kun mustan kylpyhuoneen suuntaus lähti liikkeelle, pinnan alla on kuplinut pehmeämpi vastapylväs. Syyskuussa Smedbo laajentaa valikoimaaan yhteensä 17 matta-valkoisella tuotteella.